| We prefer and accept PDF, AI, EPS files for advertisements. Please no DOC or PUB files. All color ads must be in CMYK Black & White must be greyscale. | ||
| Mechanics | ||
Minimum size 1 column X 2 inches. All ads must be an equal number of inches in depth as columns wide. Local rates non-commissionable. All SAU sizes accepted. Halftones cut with 85 line screen |
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| Print Ad Dimentions | ||
| Display Size | Width | Height |
| 1 Column | 1.7708" | x (choose height in inches) |
| 2 Column | 3.6667" | x (choose height in inches) |
| 3 Column | 5.5625" | x (choose height in inches) |
| 4 Column | 7.4583" | x (choose height in inches) |
| 5 Column | 9.3542" | x (choose height in inches) |
| 6 Column | 11.25" | x (choose height in inches) |
| Half Page Horizontal | 11.25" | 10" |
| Half Page Vertical | 5.5625" | 20" |
| Full Page | 11.25" | 20" |
| Web Ads | ||
Unless specified all web ads are standard skyscraper ads (160px by 600px) Ads appearing in the “Peel” ad position of The Springfield Paper web site are 500px by 500px with the upper right 250px by 250px portion visible. *Remember* Design all web advertisements in RGB at 72dpi. |
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| Circulation | ||
Copies distributed in over 250 newsstands (rack locations) in and around Springfield/Clark County. Readership estimated at 35,000 per week. |
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| Deadline: | Wednesday 5pm | |
| Proof Ad: | Tuesday 5pm | |
| Color Charge: | $90 per color |
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| Copy Regulations | ||
The Publisher reserves the right to edit all copy submitted and reject those ads which are not in compliance with state and/or federal regulations, or those which are offensive, false, misleading, deceptive or similarly unacceptable. Alcoholic beverage or tobacco advertisements and ads dealing with the occult, work at home, dietary supplement and 900 numbers are not accepted. Type or cuts will not be set parallel with column rules, backwards or inverted. Full page exceptions are made. |
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| We are here to help. If you have questions, please feel free to contact us at your earliest convenience.
Penda Publishing Company (937) 327-9017 |
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